EaseMyTrip Enters Medical Tourism Market with Big Acquisitions
In a strategic move to diversify its portfolio and tap the rapidly growing medical tourism sector, leading online travel aggregator (OTA) platform EaseMyTrip has acquired a 30% stake in UAE-based Pflege Home Healthcare and a 49% stake in Rollins International. The acquisitions are set to cement EaseMyTrip's position as a one-stop-shop for travelers seeking holistic travel solutions, including wellness and healthcare services.
EaseMyTrip's board of directors has approved the acquisition of Rol Mills International (30%) and Pflege Home Healthcare (49%) at a consideration of Rs 60 crore and Rs 30 crore, respectively. The consideration will be paid in the form of an equity swap, where EaseMyTrip will issue its shares to Rollins and Pflege.
Pflege Healthcare, a medical tourism provider, ...