How Does Nykaa Make Money?
One of India's top companies in the beauty and wellness scene is Nykaa. This innovative company offers a wide selection of products and brings fresh strategy to the table. Start-up in 2012, Falguni Nayar's creation went from a simple online beauty shop to an all-around beauty and lifestyle go-to. This piece delves into how Nykaa profits, breaking down its many sources of income and key plans that lead to winning.
Nykaa's E-commerce Platform
Nykaa makes most of its money from its strong online store. It sells a lot of beauty, health, and fashion items. The website and mobile app are easy to use. They serve millions of customers. Nykaa has a big selection of items from home and abroad. This attracts all types of customers. Nykaa uses data analysis to see what customers...