Mobile advertising network software firm, InMobi, has announced that it has secured $100 million in debt financing from MARS Growth Capital, a collaboration between MUFG and Liquidity Group. This significant investment will support the company’s ambitious plans for the development of artificial intelligence (AI) and strategic acquisitions, allowing it to offer brands and consumers more immersive and personalized experiences.
Key Highlights:
- InMobi has secured $100 million in debt financing from MARS Growth Capital to propel its AI development and strategic acquisition plans.
- The company aims to offer brands and consumers more immersive and personalized experiences beyond traditional ad units.
- This is InMobi’s first major funding round after a five-year gap, following a string of raises for its mobile-first content platform Glance from Jio and Google.
- InMobi has a significant presence in over 165 countries and offers a range of products, including mobile display ads, native ads, and app install campaigns, leveraging advanced machine learning and AI technologies.
- The company is headquartered in Singapore but has a large presence in San Francisco and operations around the globe.
- InMobi is planning an initial public offering (IPO) in India in the second half of next year, with a valuation of $10 billion.
With this investment, InMobi is set to revolutionize digital interactions and advertising, cementing its position as a leader in the mobile advertising network software space.